retro-tools

6 Google Tools You Need for SEO

Whether yourself a content marketer, an SEO, or an online marketer, our industry has a love/hate relationship with Google. Regardless of how you perceive it, Google always has a selection of free selection of tools at our disposal that provide useful data. Using them can pump up our digital marketing efforts. Unfortunately, Google has a […]

babyrobot

SEO Trends for 2017

People live in an era where it is possible to use several options to access information and make critical buying decisions online. Most of these options are constantly changing day in day out. Therefore, it is important for businesses to keep up with these changes. In 2016, we saw a lot of changes in SEO […]

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SEO on a Budget Works Over Time

Search Engine Optimization and Budget Limitations Search engine optimization (SEO) is a necessary component of success in the digital age. If you want to market your business on the Internet, SEO practices should be a priority for you. Budgeting for SEO can often be highly intimidating to business owners. Efficient and effective SEO strategies can […]

seo

Dominate E-Commerce SEO to Drive Sales Up

Search Engine Optimization can make or break an e-commerce business. If you don’t have an effective SEO strategy, you’ll get pushed down further into the rankings and begin to lose sales. In the physical world, you can promote your business by becoming an important facet of the community that locals come to know and trust. In […]

ghouls

How to Rank for Local Search Today

Having the right SEO strategy is important for any business, but it is especially crucial for small businesses. Local businesses must appeal to people in their service area, emphasizing the importance of local search marketing. However, to ensure your business ranks for local search, you will need to create a specific SEO strategy. How is a local […]

keys

Expand Your Horizons With Keyword Research

A keyword expansion campaign should have only one goal – uncover untapped opportunity. Otherwise, you’re wasting time and money. A successful keyword manager, like a gold prospector in the American west, learns to recognize when a vein is tapped out and it’s time to move on to more fertile ground. There might be gold in […]

looklinks

The New Penguin Focuses On Links

Penguin 4.0 has recently been introduced by Google to further combat web spam. If you’ve seen a drop in your rankings, then that’s a sign that your backlinks have lost their value. That’s also a sign that you need some better links. Here are some factors that determine what’s exactly a good backlink with the […]

weboflinks

The Importance of Making Your Content Linkable

The use of SEO content strategies and the implementation of properly developed content will attract links to your website. Many people may be completely unaware of how much planning and strategizing must go into developing SEO, keyword rich content and developing content that is linkable. One of the first questions should be, what kind of […]

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Tackling Duplicate Content for Your SEO

Duplicate content is an issue that can inadvertently affect your website. This can happen even if you aren’t trying to manipulate the search engine results pages by using sneaky blackhat techniques. Let’s discuss some actionable ways you can tackle duplicate content to improve your SEO. What Is Duplicate Content? Google is the ultimate authority on what […]

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Picking the Perfect Domain Name

When you were young, picking the perfect IM name was as simple as slapping your birth year and several “x’s” together and calling it a day. A domain name is little more sophisticated than that. To provide some guidance on the decision, Moz’s Rand Fishkin provides expert advice to avoid choosing poorly. Think About Your Brand One […]