One of those common topics that always comes up for SEO marketers is the importance of backlinks. Your linking strategy still matters in 2020. SEMrush conducted a study of 600,000 keywords and found that links are a top ranking signal. In fact, our own agency has helped clients with SEO through white hat linking strategies […]
Suggested Skills For Modern SEO
Digital marketing continues to grow in significance and popularity. This is because it is easy to begin as a freelancer and quickly become a respected expert. Many digital marketers start Phoenix SEO agencies of their own within two years and become entrepreneurs. Even those who are already on the road to success did not get […]
Proven SEO Steps for Building a New Website
The most common challenge for new webmasters is getting sites indexed. There are millions of websites filled with content on the internet, and proper search engine optimization conducted by a Phoenix SEO company is the key to getting noticed. Learning SEO is not difficult, and applying a few basics makes a site stand out in […]
How Video Content Can Strengthen SEO
Google algorithms are constantly changing, and high-quality content gets the best rankings. The link-building tactics of old have been replaced by the power of user experience, especially through the use of video. While video is treated differently than text by Google, it provides a meaningful search engine optimization (SEO) impact. A good Phoenix SEO Firm […]
5 SEO Myths You Should Ignore in 2019
Search engine optimization (SEO) is constantly changing, and it is easy to be confused and misinformed. Rumors that start regarding SEO often evolve into myths that seem very credible but have no basis in truth. The following outlines five common SEO myths and ways to avoid them for a better ranking. Only Popular Sites Receive […]
Unresponsive Clients and Tips on How to Deal With Them
Correspondence in the business world has moved to social media, the internet, and texting. However, what happens when you have a client that you have emailed repetitively, and they are not responding? What if their information is holding up your project? It’s quite common to deal with unresponsive SEO clients. Before you pull your hair […]
Why Is My Website Not Ranking in Google?
A website that is not ranking in Google is like a fancy car that refuses to start. Even if it looks good, it is not useful if it cannot transport people from one point to another. When your site does not rank, it is usually due to one aspect that is not functioning properly. This […]
Voice Over Mobile Search Results? What to Expect From Google.
Mobile First Index? Plan for Voice Search There are indications that Google is preparing to change its search experience by prioritizing Voice First over mobile. The index is still favoring mobile, but there are small indications that it is moving to accommodate Google Assistant, Google Home and Google Voice. Going forward, you should think of […]
How Do I Fix My Slow Website Speed?
When you run a website, the most common problem you deal with is speed. Slow-loading pages not only cost you in Google ranking, they also drive your visitors away. A recent study revealed that more than three seconds of load time leads to a 53 percent decrease in traffic. It is difficult to grow a […]
Most Important SEO Trends in 2018
How good were the SEO campaigns that you used in 2017? Did the campaigns work as well as you expected? Worse? Search engine optimization, or SEO, continually changes every single day. A practically fool-proof method that you used to get on top of Google’s first page for your keyword will become extinct before you know […]
How to Use SEO for Facebook Marketing
Facebook is undoubtedly the largest social media platform in the world. As of June 2017, it reached over 2 billion active monthly users. If you are still trying to figure out whether Facebook is a good fit for your business marketing needs, you are wasting your time. The time that you need to invest in […]
What’s the Right Amount of SEO?
It is the amount of SEO required to grow your business’ internet presence so that an increasing number of visitors come to your website and purchase more products on a continual basis. There are several facets to this ongoing SEO work. Let’s look at a few here: A New Review of Your Business Can Appear […]
What’s in a URL and How it Affects SEO
What is a URL? When creating a new website we often forget the important role our URL plays. URL is the abbreviation for “Uniform Resource Locator”. It directs people and software to your website specifically. It’s what identifies your page and is the first thing most people and search engines see when looking at your […]
Make Sure Your PPC is Working for You
For experienced PPC marketers like Phoenix SEO agency, creating new accounts on Bing, AdWords or yahoo is both a skill and an art. The process involves a careful choice of keywords, settings, and a cleverly written ad copy. All this is to ensure that you have a successful run with a greater conversion that will […]
Is Your Site Discouraging Links?
Backlinks are a crucial part of organic traffic. Not only does a site get traffic from people clicking on those backlinks, but more backlinks indicate to search engines that a site is an authority, helping it rise up the search engine rankings. There are several factors from Phoenix SEO that can contribute towards a site […]
Make Sure Your Online Marketing Accounts for Seasonal Boosts
Online marketing is a complicated field. There’s a lot of factors that can influence how well potential customers respond to your efforts. In this post, we will explore one topic that doesn’t get much attention: seasonal demand. How willing your audience is to make a purchases changes a lot during the course of a year. […]
Why You Need to Target High CTR Keywords
Traffic generation for a website is easier when you’re targeting the right keywords. Finding the right keywords is always a balancing act of cost versus effectiveness. Clients always want to know how to select the right keywords to maximize traffic while limiting their cost. Optimizing for click-through rate (CTR) varies depending on whether you’re focusing […]
6 Google Tools You Need for SEO
Whether yourself a content marketer, an SEO, or an online marketer, our industry has a love/hate relationship with Google. Regardless of how you perceive it, Google always has a selection of free selection of tools at our disposal that provide useful data. Using them can pump up our digital marketing efforts. Unfortunately, Google has a […]
Simple Tricks to Optimize Your Local SEO for Voice Search
I used to be someone who dutifully entered everything into Google’s search box when I needed information. However, I’m using my smartphone more and more to execute voice searches. It turns out I’m not alone. According to Comsource, 50% of all searches will be by voice by the year 2020. More voice searches means that more […]
Make Content Local to Rank in Google Local
There are always going to be those who try to look for the easy way out. The ones who try to find every shortcut and get it to work in their favor. We’ve seen this a lot in the business world when it comes to SEO: People want to find that magic element that will […]
7 tips to kick start your SEO for the New Year
What makes a site technically perfect? Well, there are plenty of things that factor into this. Some people say that technical SEO is dead or that it’s cosmetic at best. Ultimately, though, it’s been brought back to life with great examples of SEO techniques that earned major boosts in traffic. The problem, however, might lie in […]
SEO Trends for 2017
People live in an era where it is possible to use several options to access information and make critical buying decisions online. Most of these options are constantly changing day in day out. Therefore, it is important for businesses to keep up with these changes. In 2016, we saw a lot of changes in SEO […]
How to SEO for Digital Assistants
With digital personal assistants, including offerings such as Google Home and the Amazon Echo, becoming more common, a new challenge is beginning to emerge for people in the SEO industry. These assistants conduct web searches like any other device, but unlike computers or mobile systems, there isn’t a brutal competition to make it to the […]
SEO on a Budget Works Over Time
Search Engine Optimization and Budget Limitations Search engine optimization (SEO) is a necessary component of success in the digital age. If you want to market your business on the Internet, SEO practices should be a priority for you. Budgeting for SEO can often be highly intimidating to business owners. Efficient and effective SEO strategies can […]
Why Penguin Has SEOs Looking at Outbound Links
If you noticed that your page rankings suddenly changed in late September or October 2016, then Penguin 4.0 may be to blame. This update to Penguin will likely be the last because Google is now looking at sites in real-time. Penguin is constantly evaluating pages containing bad links and apparently even penalizing sites for their […]