Content is still king on the web, and the quality of that content determines whether a brand succeeds or fails. Good content will get attention from visitors, which leads to sharing, clicks and sales. Conversely, recycled content will kill any momentum the brand has built while driving away traffic and damaging its reputation. The primary […]
There are always going to be those who try to look for the easy way out. The ones who try to find every shortcut and get it to work in their favor. We’ve seen this a lot in the business world when it comes to SEO: People want to find that magic element that will […]
The use of SEO content strategies and the implementation of properly developed content will attract links to your website. Many people may be completely unaware of how much planning and strategizing must go into developing SEO, keyword rich content and developing content that is linkable. One of the first questions should be, what kind of […]
Duplicate content is an issue that can inadvertently affect your website. This can happen even if you aren’t trying to manipulate the search engine results pages by using sneaky blackhat techniques. Let’s discuss some actionable ways you can tackle duplicate content to improve your SEO. What Is Duplicate Content? Google is the ultimate authority on what […]
Content marketing is a strategic approach used by businesses to gain customers and sell products through digital channels. These channels include social media sites such as Facebook and Twitter, search engine optimization via a company’s website, and email marketing. Content can be anything from white papers and articles to blog posts and tweets. Content marketing […]
