Google has unveiled their newest change to their interface after testing out the changes for weeks. The billion dollar company announced on February 20 that they will no longer feature paid-for advertisements on the right side of the page. The search engine results page or SERPs will still appear the same except that the advertisements […]
Only one out of every five people are reading your full online content. Yes, you read that correctly. People always complain that today’s population has a low attention span. Now, we have some proof. Recently, Dan Petrovic surveyed 500 people. Only 16% of those people read the entire article. That number is terrifying in an […]
When it comes to Google’s algorithms for their search engine there’s a definite air of secrecy. The elephant in the room includes Google’s newest announcement regarding their algorithm. Google Panda, an algorithm designed specifically to combat the growing spam concern online, will now be part of their “core algorithm”. Google insists that nothing will change […]
At the start of 2016, Google surprised website owners with new updates to their Panda algorithm. Normally, Google is exceptionally secretive about changes made to their algorithms to prevent spammers from tricking the search engine. The recent comments have allowed webmasters to gain better insight into the way the search engines are structured. Focus on Quality […]
Content marketing is a strategic approach used by businesses to gain customers and sell products through digital channels. These channels include social media sites such as Facebook and Twitter, search engine optimization via a company’s website, and email marketing. Content can be anything from white papers and articles to blog posts and tweets. Content marketing […]
Online marketing strategies have changed drastically in the last couple of years. As a technology-driven sector, changes are expected, and being prepared for these changes can mean the difference between survival and extinction. We have listed our major predictions for the year, some of which may have a profound impact on your operational strategies. 1. […]
The beginning of a new year means it’s time for predictions about everything from who will win the 2016 election to which movie will take home a coveted Oscar. Over at Moz.com, blogger Rand Fishkin has once again compiled a list of his top ten predictions for SEO and web marketing in 2016. Here, we’ll […]
It was only a few years ago when improving your website ranking meant acquiring absolutely as many backlinks as you could. The more backlinks you had, the better your reputation with Google, and the more likely you were to rank favorably in the search engine results. Thanks to too many people trying to game the […]
If you have spent any time creating online content, you know the importance of SEO services for the web. Not only does having your articles optimized and indexed help your current customers and clients find your website, but it helps draw in new readers as well. Unfortunately most app owners haven’t been able to take […]
All businesses on the internet certainly need to keep track of their Search Engine Ranking. The hard decision for them is which rank tracking option will best meet their needs. Unfortunately, there are far too many options to choose. Which have loads of integrations, which have none. Which are trustworthy, which are not. Of the […]
Apparently Google’s Rolling Out More Big Changes on Mobile Search Mobile users can expect to see some changes in their Google search engine listings soon. Google recently announced that they’ll be making two big changes to their mobile search engine results: They’ll be switching out domain names for the real-world name of the site and switching out […]
Google is implementing new algorithm updates in an attempt to reduce the listing of “doorway pages” in organic search results. Doorway pages are also known as gateway pages, bridge pages, jump pages, portal pages and entry pages. Doorway pages redirect users, without the visitor knowing what is happening, via some form of cloaking. Many people […]
Hello webmasters, and internet marketeers! The name is Jamie and I’m a newbie here at Internet Marketing Team posting my first blog 😀 I cannot express how great it is to be a part of such an AWESOME team! I’ve heard customers ask about what they should look at for their “on-page” SEO. So I thought […]
For a small business to succeed today, it is crucial to be able to use modern SEO techniques to reach more customers. It’s hard to stand out and attract visitors interested in making purchases in the crowded digital market. Often, to save money, businesses will buy high pr domains for sale as an SEO strategy. […]
Here we are again, another end of the year assessment. There’s been considerable changes to the SEO landscape in the past year, but those changes weren’t without warning. Google pushed out major updates to Panda, Payday Loan, and Penguin. They also dropped authorship, added https as a ranking signal, expanded their news link sets, and […]
There’s a lot of buzz about Google giving sites with mobile-friendly ratings better ranking on mobile search results. This buzz is due to the wake created by the announcement on Google’s Webmaster Central Blog of their new Googlebot Mobile-Friendly Test. Overall it’s a good thing for everyone to be aware of this tool, so they […]
I recently watched this great Google Hangout with John Mueller. Out of everything contained within the Hangout, the most important tidbit was that Google no longer has plans to update Page Rank in Webmaster tools. SEOs and webmasters have spent a lot of time worrying about Page Rank. Google Page Rank, often written as PageRank, […]
Is broken link building the next SEO gold rush? For this weeks post I wanted to talk about broken link building. Hopefully quite a bit of you are already familiar with this as it has been discussed a few times by some SEO major hitters, like Moz and Majestic. So a lot of people have […]
So I’d like to talk about the latest Whiteboard Friday video on The Moz Blog, you can check it out here http://moz.com/blog/google-keyword-relevance-whiteboard-friday . Here Rand explains that Google no longer connecting searches, based on keyword relevance, to exact match or partial match domains. Now I don’t want to rehash the article so if you want […]
It wasn’t that long ago that search engine optimization (SEO) consisted pretty much entirely of building links to your site. It didn’t matter where the links came from–more links was always better. Today, however, things have changed. These days, Google doesn’t just consider the number of links pointing to your site; it also considers where […]
The importance of creating backlinks to your site is pretty well accepted by now. Most website developers with any knowledge of SEO know that links to your site from other reputable sites can significantly help your page to rank with Google. In fact, there is an entire industry built around helping people develop backlinks to […]
Every so often, Google’s staff members update the search engine’s search algorithm. They don’t do this to frustrate website owners or to make things needlessly complicated; they do this in an effort to continually improve the site’s algorithm in order to bring users the best, most useful search results. Spammers are always finding ways to […]
Every two years, Moz surveys some of the top SEO services experts to find out more information about the current SEO trends. This year, Moz hand-picked 128 SEO experts and asked them to weigh various factors according to how important they are in Google’s algorithm. The survey results are based on the experts’ opinions only, […]
Matt Cutts Explains Google’s Criteria for Identifying Paid Links By now, most web developers should know that Google frowns upon the use of paid links. Paying for links that pass Page Rank is against the search engine’s terms of service, and if a website is caught either buying or selling links that pass Page Rank, […]
Are backlinks important for SEO? Yes, backlinks are still very important but building out your link network should be done with some forethought. One of the first things people learn about when trying to optimize their website is backlinks. Backlinks are links to a website from other websites. They are important because sites that have […]
