new-panda

You Need to Know About Google Panda 2016

At the start of 2016, Google surprised website owners with new updates to their Panda algorithm. Normally, Google is exceptionally secretive about changes made to their algorithms to prevent spammers from tricking the search engine. The recent comments have allowed webmasters to gain better insight into the way the search engines are structured. Focus on Quality […]

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How to Make Your Content Marketing Successful

Content marketing is a strategic approach used by businesses to gain customers and sell products through digital channels. These channels include social media sites such as Facebook and Twitter, search engine optimization via a company’s website, and email marketing. Content can be anything from white papers and articles to blog posts and tweets. Content marketing […]

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Our SEO Predictions for 2016

Online marketing strategies have changed drastically in the last couple of years. As a technology-driven sector, changes are expected, and being prepared for these changes can mean the difference between survival and extinction. We have listed our major predictions for the year, some of which may have a profound impact on your operational strategies. 1. […]

link building services

Google’s Update on Doorway Pages

Google is implementing new algorithm updates in an attempt to reduce the listing of “doorway pages” in organic search results. Doorway pages are also known as gateway pages, bridge pages, jump pages, portal pages and entry pages. Doorway pages redirect users, without the visitor knowing what is happening, via some form of cloaking. Many people […]

SEO Secrets for 2015: What You Need to Know to Help Your Website Succeed in the Coming Year

SEO Secrets for 2015: What You Need to Know to Help Your Website Succeed in the Coming Year

Here we are again, another end of the year assessment. There’s been considerable changes to the SEO landscape in the past year, but those changes weren’t without warning. Google pushed out major updates to Panda, Payday Loan, and Penguin. They also dropped authorship, added https as a ranking signal, expanded their news link sets, and […]

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SERP | Distributing keyword redundancies throughout your website

So I’d like to talk about the latest Whiteboard Friday video on The Moz Blog, you can check it out here http://moz.com/blog/google-keyword-relevance-whiteboard-friday . Here Rand explains that Google no longer connecting searches, based on keyword relevance, to exact match or partial match domains. Now I don’t want to rehash the article so if you want […]

search engine optimization

SEO Tips – Three Ways to Help Your Content Rank When You Don’t Have Many Backlinks

The importance of creating backlinks to your site is pretty well accepted by now. Most website developers with any knowledge of SEO know that links to your site from other reputable sites can significantly help your page to rank with Google. In fact, there is an entire industry built around helping people develop backlinks to […]

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Link Building Services

Matt Cutts Explains Google’s Criteria for Identifying Paid Links By now, most web developers should know that Google frowns upon the use of paid links. Paying for links that pass Page Rank is against the search engine’s terms of service, and if a website is caught either buying or selling links that pass Page Rank, […]