Facebook is undisputedly one of the most powerful marketing tools in the modern digital space. Currently, over 86% of US marketers use Facebook to push their content. Furthermore, about 80 million small businesses globally rely on Facebook to market their products and services. In a nutshell, Facebook is the lifeline of most small businesses, as […]
A Guide to Audience Targeting on Facebook
Facebook Ads is an excellent platform for promoting a business or brand, although it is complex and can intimidate some users. While there are many options, getting more familiar with the program makes setting up and executing ad campaigns very easy and fast. The following guidelines will help. Create a Strategy Having a strategy is […]
How to Use SEO for Facebook Marketing
Facebook is undoubtedly the largest social media platform in the world. As of June 2017, it reached over 2 billion active monthly users. If you are still trying to figure out whether Facebook is a good fit for your business marketing needs, you are wasting your time. The time that you need to invest in […]