Social Media

Reasons Why Your Business Should Hire an SEO Agency

Reasons Why Your Business Should Hire an SEO Agency

Almost all business models today must-have digital assets. These assets range from websites to blogs and apps among others. These assets are key in driving traffic, maintaining brand reputation, and ultimately determining the profits of a business. If you are running a business, it is time you consider leaving the duty of managing these digital …

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5 Ways to Build Better Customer Relationships Through Social Media

Building customer relationships is the foundation of good business. In today’s digital world, this is challenging because many people shop from home, making face-to-face interactions impossible. Companies must align themselves to where their customers are and connect with them directly there. These days, that is social media. The following outlines five ways a business can …

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7 tips to kick start your SEO for the New Year

What makes a site technically perfect? Well, there are plenty of things that factor into this. Some people say that technical SEO is dead or that it’s cosmetic at best. Ultimately, though, it’s been brought back to life with great examples of  SEO techniques that earned major boosts in traffic. The problem, however, might lie in …

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Social Media and Business: Friend or Foe?

Between Facebook, Twitter, Instagram and Pinterest, social media has expanded exponentially in the last five years alone. While it has provided people with ways to keep in touch with old friends, businesses should be taking full advantage. Business are able to target their audiences and expand their brand with the right internet marketing. Like personal …

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Google’s Update on Doorway Pages

Google is implementing new algorithm updates in an attempt to reduce the listing of “doorway pages” in organic search results. Doorway pages are also known as gateway pages, bridge pages, jump pages, portal pages and entry pages. Doorway pages redirect users, without the visitor knowing what is happening, via some form of cloaking. Many people …

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Understanding Hashtag Hijacking and How It Can Work For You

One of the biggest reasons that social media account holders use hashtags is to stay engaged with other users who are talking about the same topics. The hashtag construction has become a familiar trigger for people to see what is trending: a pound sign followed by words or phrases all typed together without spaces. So …

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